Off Page Optimization

Off page optimization consists:

• Title Selection
• Description Preparation
• Keyword Selection for Submissions
• Directory Submissions
• Search Engine Submissions
• Link Building
• Blog Posting
• Comment Posting
• Forum Posting
• Community Building
• Social Bookmaking
• Press Release Submission
• Public relations
• Link campaigns, such as asking complementary businesses to provide links
• Three way link building
• Two way link building
• One way link building
• Multiway linking

Off-page optimization deals with link building strategies. This off page optimization results in the improvement of the website in link popularity and reputation. Off page optimization also ensures that the businesses get only qualified links. For example submitting your site to the top search engines for link sharing will automatically increase the rank of your site. Though there are many distinct features for both these types of SEO services, they are equally important for a website. Without implementing SEO techniques, your site will soon be non-existent on the Internet.

Link popularity means, how many quality and relevant inbound links your website having. in Major search engines (Google, Yahoo and Msn) using link popularity algorithm tools or techniques for determining your websites quality and relevance inbound links from other websites or open directories. If you don't have quality relevant inbound links from other websites or providing links pages are not indexed by the search engines. Your website may not rank well for competitive keywords in search engine result pages (SERP).

Search engines normally find your web site if you submitted your site to those search engines, apart from that the another way of finding search engines your website is from other web sites. Having such external links gives the search engines the another way of finding your website and from those websites search engines spiders or crawlers will come to your web site for cached purposes and another advantage is visitors come from directly to your site through such external linking websites. Google and other major search engines gives the more priority to your website in the process of allocating page rank and displaying search results in te search engine result pages (SERP).