On Page Optimization
On page optimization play key role in search engine optimization. Now we will disused about the on page optimization Techniques.
The SEO service of on page optimization basically deals with fine-tuning the on page factors like Contents,
Internal linking, Keyword density and etc in the website. On page
factor in turn will help the website rank high in the most popular search engines like Google, Yahoo, MSN and etc.
launching a new web site in the market, remember few points like:
- Make the content friendly users not for search engines.
- Keyword rich with high density content.
- Content should relate to the topic.
Then submitted to a few search engines like Google, Yahoo and Msn. After few days you will receive traffic from search engines but after a few weeks the traffic will decreased
and only few people will visit your web site before this we have to
think and optimize your web site by using On Page Optimization techniques.
Importance of On Page Optimization (SEO) Services:
- Keyword analysis.
- H1 Tags.
`
- Meta tags for Title.
- Meta tags for Description and Keywords
.
- Preparing Keyword rich content.
- Using H2, H3, H4 tags for subheadings.
- Highlighting the related keywords in the webpage.
- Using the keywords in the Anchor text.
- Creating the internal & external links using the related keywords within the website.
- Using less number of images as the search engines cannot read the images.
- Using Alt text for images to create the meaningful hyperlinks.
- Using tool tips to improve the keyword density.
Implementing various separate search engine submission methodologies to promote the website.
On Page Optimization is divided in to two Categories:
- Visible on page factors.
- In Visible on page factors.
In case of visible on-page factors like contain which is more helpful for the visitors will be displayed in the web page in an interactive fashion. Search engine’s algorithms will look for relevant and meaningful content with more useful links pointing to related content or products or services web pages. Search engines will also look for the relevant links pointing to a particular webpage.
Most important On-page Optimization factors:
On page factors are directly related to the content of website. The most important on-page optimization factors starts with Content Optimization, Keyword Density, Using of keyword, Keyword/keyword phrase research, Keywords Bolding, Title tags, Description Tag, H1 tags, Alt Tag, Anchor Tag etc.
Content Optimization: Well search engine friendly optimized content always drives your web site into top position in Search engines. Never use so many keywords which may turn into spam.
Always update your content with new information and try to dig more about your product or article because search engine likes new content and regularly visit your website. Search engines give more important to that web page.
Keywords Density: Search engines give more importance to the webpage based on keyword density. This is measured by Total words cached by the search engine divided by how many times a keyword are repeated within the content or a webpage. The Keyword density of the webpage is 3% to 4%.
Page/keyword ratio: We should have closer look at the keyword / page relationship to ensure that they have correct match. What we want to do here is to make sure that the page being optimized for any core term is the best possible fit. We have to sure that the selected keywords can fit naturally into the content and those are the best keywords to represent the message being conveyed.
Keyword phrase: Combination of two or more keywords to form a search query.
Keywords Bolding: Bolding a target keywords in the content because search engines give important to the bolded keywords.
Title tag: Title tag plays a key role. Create a unique and keyword rich title for the page.
<title>Most Important On-page optimization factors</title>
Description tag: Build a description that is based on your content and keywords. Description should contain rich set of keywords.
<META NAME=”description” content=”Most important On-page optimization factors”>
Keywords: <meta name=”Keywords” content=”On-Page Optimization, factors, title tags, important, factors” />
Headings: Using a target keywords in H1 tag refer to main heading of the content. Search engines always checks headings and h1 tags.
<H1> Important On-page optimization factors</H1>
Alt Tag: HTML tag that provides alternative text when non-textual elements, typically images, cannot be indexed by Google.
<img src="on-page-optimization.jpg" alt="On Page Optimization"/>
Anchor Text: The text that is surrounded by a hyperlink. This text is used by some search engines to rank search results.
<a href=http://www.xyz.com/ on-page-optimization-services.html> Important On-page optimization factors</a> /td>
| 
